Support Tomorrow's Music
That's our simple mission, and we do it for many reasons.
We value individual identities, and see music as an expression of this. By promoting small-time music, we encourage people to be more open-minded about music and to see it as a vehicle for discovering their identity. Part of this will be helping people not to feel intimidated by chart pressure or the obscurity of underground music, but encouraging them instead to engage with or pursue their own tastes.
We also recognise that the industry is changing, and are determined to forge a path for us, our followers and our artists so that everyone's experience of music can be better in the new world than it was in the old.